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Get your dropshipping store ready for the festive shopping season with these product ideas! We've come up with a range of items, from Christmas gifts to festive decor, home entertainment, and pet toys.
Take a look at these 15 dropshipping product ideas for Christmas 2023.
According to the National Wildlife Federation, 2022, 75% of Americans who have a Christmas tree will have an artificial one. In the UK, the statistics are similar. Survey data from YouGov in 2022 reveals that only 15% of Britons buy a real Christmas tree.
This means that fake Christmas trees are a popular purchase and could be a bestselling festive dropshipping item. Styles vary, with some artificial trees looking very obviously fake. Others have a more realistic appearance with a bushy shape and artificial snow.
vidaXL Christmas Tree with Pine Cones (EAN: 8720286767139)
Key selling points
Type of ticket item
High price
Average retail price
€200-300
A children's ride-on car is a classic toy that every child loves. They are also known as baby carriers or walkers. A ride-on car is the adventurous and playful alternative to a kid's stroller or pushchair. It is a seat within a sturdy toy car that has wheels and handlebars. Young children sit inside it while an adult pushes them so they don't have to walk.
This type of toy is ideal for younger children who get tired easily when walking. Toddlers up to the age of four can feel independent while riding in the toy car, while mum or dad pushes them safely along. These baby ride-ons are great for improving a toddler's balance and cognitive skills.
At Christmas time, a children's ride-on pushchair car could be a dropshipping product that consumers with young toddlers would be interested in purchasing.
vidaXL Push Walk-Car Mercedes-Benz (EAN: 8720286350638)
Key selling points
Type of ticket item
Medium-high price
Average retail price
€60-150
Educational toys are another dropshipping niche to target parents at Christmas. They are toys that are specifically designed to achieve educational objectives through play. A children's archery set is a perfect example of a toy that is both fun and stimulates learning.
Fine motor skills, patience, and hand-eye coordination are crucial development areas for children that can be improved by playing with a kid's archery set. Parents will feel reassured with the safety features, such as suction cups instead of sharp arrows, to prevent accidents and injuries.
vidaXL Children's Bow and Arrow Set (EAN: 8720286503898)
Key selling points
Type of ticket item
Low
Average retail price
€30-40
Giving a musical instrument as a Christmas gift is popular with both adults and children. Playing a musical instrument exercises the mind and body, improves intelligence and memory, and relieves stress. By dropshipping a classical guitar as an ecommerce product, you can target parents, grandparents, adult players, music groups, guitar clubs, and schools.
According to Statista, the worldwide musical instrument market will be worth USD 43.5 billion in 2023. Of the total, USD 5 billion is accounted for string instruments including guitars. This data shows that this market niche could be a profitable avenue for dropshipping.
vidaXL Classical Guitar for Beginners (EAN: 8720286052822)
Key selling points
Type of ticket item
Medium
Average retail price
€60-100
Online shoppers will be searching for gift ideas that will impress their friends and family. Buying for someone with a hobby is particularly popular. A wine press is a specialist product for anyone who is interested in making homemade wine or cider. Dropshipping this item at Christmas will be a hit in the festive season.
A tabletop wine press is small enough to sit on a kitchen top and produce 11-45 litres of wine or cider. It is perfect for those who home grow their own apples, grapes, peaches, pears, or berries in their garden.
vidaXL 2-Piece Fruit and Wine Press Set (EAN: 8719883696690)
Key selling points
Type of ticket item
High
Average retail price
€200-300
During the Christmas holidays, many people are looking for ways to provide entertainment at home. For those who love films and series, a big projection screen would be a popular product to purchase. Projection screens can be freestanding, pull down from the ceiling, or pull up from the floor.
Dropshipping stores could also sell additional items to go with the projection screen. You can also offer the projector, surround sound system, and electronic cables and components.
vidaXL Floor Rising Projection Screen (EAN: 8720286046876)
Key selling points
Type of ticket item
Medium
Average retail price
€70-100
Another Christmas dropshipping gift idea is an artist set. These are kits that include a selection of drawing and painting materials inside a wooden box. An artist set is a gift that would be appreciated by beginners who have limited art supplies already. A complete set of pencils, paints, brushes, and pastels encourages creativity, imagination, technical skills, hand-eye coordination, patience, and relaxation.
This product would suit any age from eight years old and upward. Amateur artists, anyone with a stressful job, or someone who wants to start a new creative hobby will be interested in purchasing an artist set.
Artist 112-Piece Art Set (EAN: 8719987890246)
Key selling points
Type of ticket item
Medium
Average retail price
€50-100
When Christmas shopping for anyone who loves music and poolside holidays or water activities such as sailing, stand-up paddleboarding, or kayaking, a floating waterproof speaker is a must.
Waterproof Bluetooth speakers are safe for use in a swimming pool, natural pools, or the sea. Online shoppers will love this product as a gift idea for guys or girls of any age. They usually come with fun features, such as changing coloured lights.
Bestway Floating Bluetooth Speaker (EAN: 6941607330470)
Key selling points
Type of ticket item
Medium
Average retail price
€60-70
Billiards tables, also known as pool tables, are a creative way to encourage socialising and improve family relationships. Christmas is a time when family tensions can be high. A billiards table can offer a way to relieve stress, let off some competitive steam, and spend quality time with loved ones.
Dropshipping a billiards table could be beneficial when marketing for these reasons. Family games are popular during the festive season, so when the usual board games become tedious, a billiards table can bring some excitement.
vidaXL Small 4-Foot Billiards Table (EAN: 8719883719801)
Key selling points
Type of ticket item
High
Average retail price
This vidaXL 4 foot billiards table is smaller than a professional-size table. It retails for around €120. Standard-size billiards tables are between six and eight feet in length. These retail for around €700-2,000.
As a Christmas gift or for family entertainment, a football table could be a bestseller with festive shoppers. Online consumers looking for a gift for dads, sons, brothers, or as a group gift for young teens might be interested in this indoor game.
A football table is popular in games rooms, arcades, and activity centres. It is also fun for the home when guests and family visit for the Christmas holidays. Keeping kids and adults engaged during bad or cold weather, dark evenings, or just as some team-building entertainment, table football is a product to market to families and party hosts.
vidaXL Football Table (EAN: 8718475599661)
Key selling points
Type of ticket item
High
Average retail price
€300
Decorating a large open space can be difficult with standard-sized Christmas ornaments. A giant Christmas tree adds Christmas magic, brilliance, and charm to a big area, such as in a hotel lobby, grand venues, or private homes with large ceilings.
The giant Christmas tree set is interesting to dropship as it is a unique product. Its colossal dimensions make it less saturated in the market niche. The set comes with a huge array of baubles, lights, and a Christmas tree topper.
vidaXL 9 Foot 8 Inch/300cm Christmas Tree (EAN: 872028649881)
Key selling points
Type of ticket item
High
Average retail price
€200-300
Data from Statista in 2022 reveals that the global Christmas lights and decorations market is forecast to be worth USD 7.6 billion in 2023 and USD 9.6 billion by 2027. This means that there is a high chance that dropshipping festive lights could be profitable.
It is customary in countries such as the USA and Canada to decorate the outside of homes with colourful lights and light ornaments between Thanksgiving and the New Year. Other countries around the world also enjoy adorning their gardens, windows, balconies, and roofs with outdoor Christmas lights. Festive outdoor pathway lights are popular and practical for illuminating the passageway through the garden to the front door at night.
vidaXL Christmas Pathway Trees 6 Pieces with LED (EAN: 8720287021292)
Key selling points
Type of ticket item
Low
Average retail price
€30-40
Dropshipping a dog strategy game over the Christmas season is ideal for targeting busy pet owners. Dogs can get easily overstimulated with Christmas visitors at home or bored when their owners are out to attend festive lunches.
A dog strategy game is a clever pet product designed to keep pups entertained and occupied. If they become too loud or energetic with guests visiting, the toy can be loaded with treats to test their mental agility. This toy works well with dogs that have social or separation anxiety.
There are different designs to choose from, but they usually feature pull-out drawers, ropes, boxes with sliding lids, rolling balls, or mazes. Treats are hidden in the game, so puppy can use dexterity, intelligence, and patience to find and retrieve them.
TRIXIE Dog Activity Poker Box (EAN: 4011905320120)
Key selling points
Type of ticket item
Low
Average retail price
€30-40
At Christmas time, people are often busy with festive shopping, visiting family, and attending Christmas parties and dinners. During such a hectic period, it might be difficult to feed pets during the day or evening.
Dropshipping an automatic cat food dispenser during Christmas could be a smart idea. Cat owners can worry less about getting home on time or asking someone to feed their pet for them. Wet or dry cat food is put into individual portions within the food dispenser. Times for each meal are programmed into the machine and are unlocked to feed kitty when desired.
FLAMINGO Cat Mate Pet Feeder with Digital Timer (EAN: 35368003653)
Key selling points
Type of ticket item
Medium
Average retail price
€70-150
A children's pop-up castle is a play tent that unfolds and assembles itself. They come in a variety of models, including teepees, cars, Wendy houses, or animal designs. Some come with tunnels or ball pits included that keep kids entertained for hours.
Dropshipping a children's pop-up castle at Christmas is perfect timing to market it as a festive gift. As well as an adventure toy, a pop-up castle encourages kids to use their social skills with other children, physical exercise, time away from online games, and imaginative play.
vidaXL Children's Pink Play Tent with 250 Balls (EAN: 8720287065425)
Key selling points
Type of ticket item
High
Average retail price
€90-120
It's easy to start dropshipping these product recommendations for Christmas 2023. Create an account with dropshippingXL to access these products and more than 90,000 in our catalogue.